A few months ago my friend Tam of Things That Make You Go Nom, who is also a kickass photographer (and the person responsible for the beautiful profile picture of me on my About page) asked for a bit of a hand in creating a new logo for her new business card.
I was all too willing to help.
She’d run some designs past me before but I will admit that whilst I am a fledgling graphics designer (became qualified in 2010), I am by no means artistically inclined. Even though I do enjoy the process of logo design, my bent leans more towards retouching, typesetting, packaging and stationery. Tam wanted something that was a little more fanciful than what I could come up with personally and she is a wonderful artist herself, she fiddled around and finally settled on a beautiful monogram logo with her signature lotus flower.
Well, it fell to me to bring the lovely artwork into the digital realm and I had a heck of a lot of fun doing so. All hail Adobe Illustrator!
The design needed to be changed somewhat as the whole thing needed to be squished into what was eventually less than a 2×2 inch space and it needed to be legible. So the M became solid, the lotus was simplified just a little and the borders squared up.
And yes, I used Trajan Pro for the font… graphic designer faux pas, but I liked it. More to the point, so did Tam.
She will never end up on Clients from Hell.
Thanks Tam, for the opportunity to help out with that. Collaborative design at this level is great fun.